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The more Mood Candy you have, the higher level you are in.
Once the user submits a journal, the system will review their work by awarding a certain amount of Mood Candies. The user could be awarded between 1-10 candies. The award depends on the length and quality of the journal.
Once the user has a collection of Mood Candy, their account level activates. It increases with the number of journal submissions. The user can see which level they are on at the top of the screen. Their level
will be displayed right next to the Mood Candy.